Everything started in 1958 when Jean Bousquet, holder of a tailoring qualification, decided to go up to Paris from Nîmes to design his first creations in a tiny studio. The resounding success of his very first collections prompted him to found the small company Cacharel, named after a bird of the Camargue.

 

Then the situation developed apace. The famous 'boom' of the seersucker shirt, featured on the cover of Elle magazine in November 8th 1963, introduced Cacharel into store windows all over the world.

 

The blossom of Liberty shirts and dresses at the end of the 60's makes of Cacharel a reference of the 70's mood.

 

Having launched his first Menswear, Womenswear and Childrenswear collection, and having been awarded the Oscar for exports in 1969, he went on to diversify his activities by branching out into perfumery (Anaïs Anaïs is one of the world's best-selling fragrances still today) and other products, which he has manufactured under his brand name: eyewear, lingerie, stationery, swimwear, etc.

 

At the beginning of the 2000's Cacharel embarks on a radical overhaul to rekindle the creative energy that marked the company's beginnings and hires the talented Clements-Ribeiro team. Cacharel parades again during Paris Fashion Week runways and enjoys renewed success.

 

Today Cédric Charlier, trained in the leading Paris couture houses, has taken over Cacharel Artistic Direction to go on reinterpreting as well as updating Cacharel fundamentals. The profession and the press are enthusiastic from his very first collection Cacharel for the Spring/summer 2010, presented at the Palais de Tokyo. His second show place Vendôme confirms the pertinence of his view of the brand.